Taking Taylor Viral

#ThrowUsARiff & Viral Video

I ushered Taylor into the unfamiliar territory of viral video with series such as #ThrowUsARiff, which has over 50 million views on Instagram. Our viral videos helped us grow our TikTok from 0-525,000 followers in 2 years.

The Entire Socialverse

I manage Taylor's entire global social media presence including strategic planning, campaign execution, content creation, community management, influencer management, paid media, and more.

DTC E-Commerce

I help Taylor increase revenue through a full-funnel, data-driven paid and organic social media strategy. I track and report KPIs via analytics platforms, providing the team with real-time actionable data.